Kiwis sport a fresh look for Super Rugby

Written by Rob Otto (robdylan)

Posted in :Original Content, Super Rugby on 22 Jan 2011 at 12:25
Tagged with : , , , , ,

The five New Zealand Super Rugby teams have released their new jerseys for the upcoming 2011 tournament.

As is usually the case with the kiwis, we can see a very uniform approach to the jerseys, with a common sponsor (BNZ) for all of the five sides. It’s a pretty clear indicator that New Zealand’s approach to Super Rugby is a far more centralised, “top down” kind of thing, with the national union controlling and coordinating things on behalf of the franchises. Chalk and cheese when you look at the more chaotic “dog eat dog” approach favoured in South Africa.

Here are the five home jerseys, courtesy of If you fancy buying any of the strips, click on the image to take you to the product purchase page on their website.

Crusaders Blues
Chiefs Highlanders


  • I’m not blown away, TBH… thought last year’s ones were a lot more exciting.

  • Comment 1, posted at 22.01.11 12:33:35 by robdylan Reply
    Competition Winner Administrator
    robdylanHead Coach
  • Last year’s Crusaders one was nicer IMO.

    But let this be a lesson for the Stormers. Look at the Chiefs’ jersey. you CAN make a good looking Jersey with Yellow and Red in it.

  • Comment 2, posted at 22.01.11 13:06:25 by KSA Shark © Reply

    KSA Shark ©Head Coach
  • Yep Rob

    i’m not blown away either our Black and White is still the best :lol:

    @KSA Shark © (Comment 2) :

    the Chiefs one looks more like the motor bikes one i mean with the way the colours blend in

    nope our one is great :smile:

  • Comment 3, posted at 22.01.11 13:15:05 by chaz Reply

    ChazTeam captain
  • Blues jersey is disappointing. Looks exactly like the `Tahs !

  • Comment 4, posted at 22.01.11 13:15:28 by Original Champion Reply
    Original PierreSuper Rugby player
  • @Original Champion (Comment 4) : I’m with you 100%.

  • Comment 5, posted at 22.01.11 13:25:41 by beet Reply
    Friend of Sharksworld
    beetCurrie Cup player
  • @Original Champion (Comment 4) : agree it looks so dead but u are right thats the Tahs

  • Comment 6, posted at 22.01.11 13:29:28 by chaz Reply

    ChazTeam captain
  • Don’t ask me why but I really like the Toulon jersey. I would love for us to wear something like it in black. Mmmm! Despite this I still feel like I’m a better person than those that admire Stade Francais’ catwalk inspired designs.

  • Comment 7, posted at 22.01.11 13:33:32 by beet Reply
    Friend of Sharksworld
    beetCurrie Cup player
  • @beet (Comment 7) :

    You are a better person than me then. :)

    They are Andy Warhol inspired BTW. :wink:

  • Comment 8, posted at 22.01.11 13:46:37 by KSA Shark © Reply

    KSA Shark ©Head Coach
  • @KSA Shark © (Comment 8) : Thanks KSA, Andy Warhol, I’ve learnt something today. :razz:
    However now that you’ve mentioned the Andy Warhol association they suddenly seem very artistic and tasteful and since you are able to identify with this, I now feel that you must surely be the better person for picking this over some comic speech bubbles. :???:

  • Comment 9, posted at 22.01.11 14:01:15 by beet Reply
    Friend of Sharksworld
    beetCurrie Cup player
  • @beet (Comment 9) :
    I’m a simple man. I just like the colours. :) reminds me of the 80s

  • Comment 10, posted at 22.01.11 14:10:57 by KSA Shark © Reply

    KSA Shark ©Head Coach
  • Not impressed

  • Comment 11, posted at 22.01.11 14:24:37 by Ben Reply
    Friend of Sharksworld Author
    BenAssistant coach
  • They look like training jerseys, especially the blues, crusaders and hurricanes ones.

  • Comment 12, posted at 22.01.11 14:48:36 by war1 Reply
    war1Super Rugby player
  • The investec Zebra looks cool. :roll:

  • Comment 13, posted at 22.01.11 14:55:31 by KSA Shark © Reply

    KSA Shark ©Head Coach
  • That’s some seriously ugly rugby kit

  • Comment 14, posted at 22.01.11 15:46:39 by vanmartin Reply
    Friend of Sharksworld Author
    vanmartinAssistant coach
  • Yuck!

  • Comment 15, posted at 22.01.11 16:14:49 by RL Reply

    RLUnder 19 player
  • Gee these ones are more expensive as ours i’ll rather buy one extra black sharks jersey to wear (150 NZ dollers) R807 to much

  • Comment 16, posted at 22.01.11 16:26:29 by chaz Reply

    ChazTeam captain
  • Talk about bland jerseys. These are about as exciting as Japan’s chances of lifting the World Cup this year. Why don’t they just wear different coloured shirts? It might be cheaper.

    On the flip side, I love the new Sharks jersey. Although to be honest after watching Sharksbite, the lines are supposed to represent the sun rising over the East Coast of South Africa. If I draw a map of SA on the jersey the lines come from the wrong side, but hey I’m probably overthinking this.

  • Comment 17, posted at 22.01.11 18:30:54 by Butchie34 Reply
    Currie Cup player
  • I like it.Hate it when there is too much going on.

  • Comment 18, posted at 22.01.11 18:40:51 by Honey Badger Reply

    Honey BadgerCurrie Cup player
  • Pretty Boring, sharks jersey looks much better!

  • Comment 19, posted at 23.01.11 16:50:32 by RuckingFun Reply

    RuckingFunTeam captain

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