robdylan

More sponsorship love for Sharks


Written by Rob Otto (robdylan)

Posted in :In the news, Original Content, Sharks, Super Rugby on 29 Nov 2013 at 10:00
Tagged with : , , , ,

The Sharks yesterday announced yet another sponsorship deal, with Kyocera set to join the family as of January next year. The Kyocera logo will apparently feature on the back of the Sharks playing jersey.

The Sharks’ release follows:

Kyocera Document Solutions South Africa is entering the sea of SA Rugby with the sponsorship of The Sharks Rugby Team.

The agreement kicks off from January 2014 and will bring the company’s tailor-made document management solutions closer to potential customers, not only within Southern African, but also across the world of Super Rugby.

The Kyocera logo will be the brand millions of people see on the back of the new official jersey.

Says Wayne Holborn, general manager at Kyocera Document Solutions South Africa, “To use the words of the founder of Kyocera Corporation, Kazuo Inomori, we have always “possessed a challenging spirit” and we believe The Sharks mirror our approach. We are excited about our partnership with The Sharks and see great synergy and potential, not only from a marketing perspective but also as a way to associate ourselves with a global winning team.”

The Sharks brand is recognised across the globe as a sporting brand market leader – in innovation, match day activation and brand communication.

“Kyocera is also a global brand known for our tailor-made document solutions. This means that we provide our customers with a perfect blend of premium products, software solutions and professional services. We consistently strive to increase an organisation’s workflow efficiency, enhance employee productivity, minimise environmental impact and significantly reduce operating costs,” says Holborn.

Kyocera Document Solutions will be in association with The Sharks to embrace Jake White’s vision of “turning potential into purposeful ambition”.

“We strongly believe in the ability of sports to empower, to energise and inspire people to be the best they can be and use that challenging spirit. We’ll be ensuring that we bring our own ethos into play alongside that of The Sharks to bring us closer to our current and potential customers,” says Holborn.

The Sharks CEO, John Smit said: “We are delighted to partner with Kyocera Document Solutions South Africa and look forward to a mutually successful partnership which is based on excellence and foresight.

“Our vision is to take The Sharks brand to new heights and we are delighted to align ourselves with one of the world’s leading manufacturers who share our vision and values.

“It is a unique opportunity when two leaders in their respective fields can come together in a partnership such as the one we are announcing. We are thrilled to have their logo adorn the back of our jersey from 2014,” added Michael Ablett, The Sharks Marketing Manager.

The value of the contract has not been disclosed.



29 Comments

  • not being funny but too many sponsors on a jersey makes a jersey really look fugly… Look at the UK jersey’s , its a platter of sponsors and it looks terrible.

  • Comment 1, posted at 29.11.13 10:03:10 by Uli Reply
    Valued Sharksworld Supporter
    Uli BoelieSuper Rugby player
     
  • @Uli (Comment 1) : I knew you were going to say that

  • Comment 2, posted at 29.11.13 10:05:35 by robdylan Reply
    Competition Winner Administrator
    robdylanHead Coach
     
  • @Uli (Comment 1) : That’s one of the reasons why they can afford to poach so many of our players.

  • Comment 3, posted at 29.11.13 10:10:05 by MysticShark Reply
    Competition Winner
    MysticSharkCurrie Cup player
     
  • @Uli (Comment 1) : Well, we have BLK, Cell C and now Kyocera. Three is not bad!

  • Comment 4, posted at 29.11.13 10:26:25 by PTAShark Reply

    PTASharkCurrie Cup player
     
  • More sponsors means more money and in these times we are lucky to have the sponsors we do. Some unions are struggling financially, its a good position for the Sharks to be in. :smile:

  • Comment 5, posted at 29.11.13 10:28:13 by Caratacus Reply

    CaratacusCurrie Cup player
     
  • Well done John Smit! The Kyocera logo is red and white, while the lettering itself is black. It shouldn’t look out of place on the jersey.

  • Comment 6, posted at 29.11.13 10:30:06 by vanmartin Reply
    Valued Sharksworld Supporter Author
    vanmartinTeam captain
     
  • @Caratacus (Comment 5) : fantastic position! $$$ buys the Whiskey! Sponsors falling over their feet to get in early. They realise whats happening, and once we win a cup or two it will be very expensive to get your name on that jersey.

  • Comment 7, posted at 29.11.13 10:32:46 by West Indies Cricket Board Reply
    Valued Sharksworld Supporter
    West Indies Cricket BoardSuper Rugby player
     
  • JS is proving to be awesome at creating excitement around his brand.

  • Comment 8, posted at 29.11.13 10:37:11 by West Indies Cricket Board Reply
    Valued Sharksworld Supporter
    West Indies Cricket BoardSuper Rugby player
     
  • I like that all our sponsors colors are black, white and red. But if it had to be some weird color or even full of sponsors, that would also be fine, if it meant we keep more players and upgrade our stadium.

    But I think sponsors may sign bigger deals if they know they won’t share the jersey with a 100 other sponsors, so I don’t think we’ll get that much more if any.

  • Comment 9, posted at 29.11.13 10:38:04 by Letgo Reply
    Author
    LetgoTeam captain
     
  • Bring on the sponsors!! I dont care if the kit looks like a F1 racing outfit. The money sponsorship money means the less they Union has to recover from ticket sales – so lower ticket prices. Although season ticket prices for next year have already been set so doesnt affect me but does affect those buying single match day tickets hopefully.

  • Comment 10, posted at 29.11.13 10:38:13 by SheldonK Reply

    SheldonKSuper Rugby player
     
  • @West Indies Cricket Board (Comment 8) : In my little wonderland John Smit proves to be a smash hit in the boardroom, replaces Regan Hoskins and reinstates Jake W as Springbok coach.

  • Comment 11, posted at 29.11.13 10:40:27 by West Indies Cricket Board Reply
    Valued Sharksworld Supporter
    West Indies Cricket BoardSuper Rugby player
     
  • @SheldonK (Comment 10) : preach

  • Comment 12, posted at 29.11.13 10:41:01 by West Indies Cricket Board Reply
    Valued Sharksworld Supporter
    West Indies Cricket BoardSuper Rugby player
     
  • Still room for another sponsor’s name on the shorts.

  • Comment 13, posted at 29.11.13 10:45:17 by robdylan Reply
    Competition Winner Administrator
    robdylanHead Coach
     
  • in fact, the Sharks are one of the few SA team to have only one sponsor’s logo on the jersey….

    Cheetahs: Toyota/PVM/Bizhub
    Bulls: Vodacom/Oasis
    Stormers: DHL/Vodacom
    Lions: MTN/Redefine

  • Comment 14, posted at 29.11.13 10:51:21 by robdylan Reply
    Competition Winner Administrator
    robdylanHead Coach
     
  • @robdylan (Comment 13) : ah wait – just noticed we actually have Growthpoint on the back of the shorts.

  • Comment 15, posted at 29.11.13 10:52:54 by robdylan Reply
    Competition Winner Administrator
    robdylanHead Coach
     
  • @robdylan (Comment 15) : Hi Rob,

    Any idea when the new jersey will be launched?

  • Comment 16, posted at 29.11.13 11:00:54 by MikeVS Reply

    MikeVSUnder 21 player
     
  • @MikeVS (Comment 16) : all I’m told is “in time for Christmas”

  • Comment 17, posted at 29.11.13 11:02:56 by robdylan Reply
    Competition Winner Administrator
    robdylanHead Coach
     
  • @robdylan (Comment 2) : And I knew you were going to say that too ;)
    @robdylan (Comment 15) :
    @PTAShark (Comment 4) : What about Supersport?

  • Comment 18, posted at 29.11.13 11:07:15 by Uli Reply
    Valued Sharksworld Supporter
    Uli BoelieSuper Rugby player
     
  • Congrats!! To the sharks, money talk.

  • Comment 19, posted at 29.11.13 11:52:55 by KingsArmy Reply

    Vodacom Cup player
     
  • @robdylan (Comment 17) : now I’m told “early January”

  • Comment 20, posted at 29.11.13 13:00:59 by robdylan Reply
    Competition Winner Administrator
    robdylanHead Coach
     
  • In time for my birthday then :razz:

  • Comment 21, posted at 29.11.13 13:32:19 by West Indies Cricket Board Reply
    Valued Sharksworld Supporter
    West Indies Cricket BoardSuper Rugby player
     
  • Early January… The sales team really stuffed that up! Who in their right mind decided they should bring out the New Jersey AFTER the bountiful Christmas season?

    I’m guessing waiting for the Kyocera deal resulted in them missing the Christmas deadline

  • Comment 22, posted at 30.11.13 10:15:48 by CS Reply

    CSCurrie Cup player
     
  • @CS (Comment 22) : im geussing we were also going for a camo strip and the bulls just sent us back to the drawing board :grin: :grin:

  • Comment 23, posted at 30.11.13 10:36:20 by West Indies Cricket Board Reply
    Valued Sharksworld Supporter
    West Indies Cricket BoardSuper Rugby player
     
  • @West Indies Cricket Board (Comment 23) : That must have been it… We’ll have to go for a black and white Zebra strip now :-)

  • Comment 24, posted at 30.11.13 13:10:12 by CS Reply

    CSCurrie Cup player
     
  • @CS (Comment 24) : Guess so. Damn Bulls!

  • Comment 25, posted at 30.11.13 13:38:35 by West Indies Cricket Board Reply
    Valued Sharksworld Supporter
    West Indies Cricket BoardSuper Rugby player
     
  • Zebra stripe home kit and cheetah spot away kit?!?!

  • Comment 26, posted at 01.12.13 20:06:41 by JD Reply
    Author
    JDSuper Rugby player
     
  • Well, whilst sharksworld has gone to sleep, sharksrugby hasn’t.

    Finally an online ticketing system has been launched.

    At this rate, we might well see two new stadium screens able to put that monstrous Queensland screen to shame (I’ll remain hopeful). :grin:

  • Comment 27, posted at 02.12.13 10:15:14 by FireTheLooser Reply

    FireTheLooserSuper Rugby player
     
  • @FireTheLooser (Comment 27) : hey…. respect the fact that I’m two hours behind you, perhaps?

  • Comment 28, posted at 02.12.13 10:26:06 by robdylan Reply
    Competition Winner Administrator
    robdylanHead Coach
     
  • @robdylan (Comment 28) : Don’t take it so personally Rob, it was said tongue in cheek.

  • Comment 29, posted at 02.12.13 10:29:43 by FireTheLooser Reply

    FireTheLooserSuper Rugby player
     

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