KSA Shark ©

WP announce new sponsor

Written by Andre Bosch (KSA Shark ©)

Posted in :In the news, WP on 19 Nov 2010 at 15:36
Tagged with :

Western Province Rugby and DHL, the world´s leading logistics company, today announced the signing of a 3 year umbrella sponsorship agreement encompassing all representative WP Rugby teams, the Stormers and Newlands Rugby Stadium, effective 1 January 2011.

DHL is the global market leader in international express, overland transport and air freight. It is also the world’s number one in ocean freight and contract logistics. DHL offers a full range of customized solutions – from express document shipping to supply chain management. Our goal is to build strong, long-term partnerships with our customers by providing world class services, across all our operations.

Phil Couchman, MD, DHL Express Sub-Saharan Africa commented “We are extremely proud and excited to be the new official sponsors for the Western Province and Stormers Rugby Teams and we strive to build on the motto of Western Province Rugby, which is to bring the fans closer to the players. This opportunity will further reinforce the brand, promoting positive public and customer perception. By strengthening our ties with Rugby, we have an opportunity to strengthen our marketing platform.”

The value of the sponsorship goes far beyond the financial contribution for DHL, it´s about their customers, employees and the people of South Africa. DHL looks forward to fostering even deeper relationships with their customers who value their passion and commitment to sport as well as further connecting with its employees who share the passion and pride of supporting this team.

“Rugby is in DHL´s DNA and is one of the sports that we have a long history of supporting, hence the decision to support the Western Province and Stormers teams was not a difficult one, as well as providing us with a platform to further our growing involvement in CSR initiatives,” said Couchman.

DHL already looks into a successful history of sports marketing. The long lasting Official Logistics Partnership with Formula 1TM, the sponsorship of the Rugby 7´s in Dubai and South Africa and the new Official Logistics Partner to Rugby World Cup 2011 are remarkable examples for this.

“The game of rugby is perfectly in line with DHL´s values, such as a strong heritage, the importance of teamwork, speed & commitment, along with a strong desire to succeed,” added Couchman. “In South Africa our commitment to sport not only aligns itself with the DHL brand, but to the country´s obligation in developing and nurturing South Africa´s talent and thereby cultivating the sporting professionals of the future.”

Neil Kuschel, VP Commercial, DHL Express Sub-Saharan Africa comments, “As all South African Rugby fans gear themselves up for the well anticipated 2011 rugby season, the DHL teams have their sleeves rolled up and are well down the path of finalizing plans that will go far beyond the fans´ expectations. The sponsorship will provide a platform for DHL to interact directly with rugby fans and to contribute to the improvement of the fan experience in the Union. At the stadium itself, fans can look forward to interactive events and activities and much more, all proudly brought to you by DHL. DHL´s commitment to making this sponsorship a fun-filled, unforgettable experience is unquestionable and unique and we assure the Western Province and Stormers Rugby Teams as well as their fans that they will receive the caliber of sponsorship expected of a global market leader.”

Tobie Titus, President of the Western Province Rugby Football Union added, “It is fitting that a major multi-national has decided to partner us into the future. Our structures and plans are in place and recent results have shown that our teams are poised for a run of success. The new agreement will help facilitate this process and will ensure that we can continue to grow and develop the game at all levels in the Western Province.”



  • They could have chosen a sponsor with better colours.

    Red, Yellow, Blue & White.

    Damn I have to make sure I never get one of those Jerseys. 😉

  • Comment 1, posted at 19.11.10 15:40:43 by KSA Shark © Reply
    KSA Shark ©
  • @KSA Shark © (Comment 1) :

    Let the jokes start rolling in..

  • Comment 2, posted at 19.11.10 15:43:05 by Richard Ferguson Reply
    Friend of Sharksworld Richard Ferguson
  • As a WP supporter my thoughts on this is – Woopdeedoo.Please please dont splash that yellow and red on the jerseys, please please

  • Comment 3, posted at 19.11.10 15:43:16 by Clayton(PJLD) Reply
  • @KSA Shark © (Comment 1) : 🙁

  • Comment 4, posted at 19.11.10 15:43:41 by Clayton(PJLD) Reply
  • @Richard Ferguson (Comment 2) :

    Can i copy and paste all the ones i sent by email? 😆

  • Comment 5, posted at 19.11.10 15:44:08 by KSA Shark © Reply
    KSA Shark ©
  • @KSA Shark © (Comment 5) :

    Please deliver KSA…

  • Comment 6, posted at 19.11.10 15:45:08 by Richard Ferguson Reply
    Friend of Sharksworld Richard Ferguson
  • @KSA Shark © (Comment 5) :

    Do you think their bags will now be couriered to each stadium?

    Would Ricky get his pies from his favourite spot whilst on tour?

  • Comment 7, posted at 19.11.10 15:46:04 by Richard Ferguson Reply
    Friend of Sharksworld Richard Ferguson
  • There was talk of Investec possibly being the sponsor, WP decided that they didn’t want long term investment results.

    They prefer the DHL easy shop option and want the trophies and players delivered to their door as soon as possible.

  • Comment 8, posted at 19.11.10 15:46:54 by KSA Shark © Reply
    KSA Shark ©
  • The Primary colours my kids learnt about at Primary school are Red, Yellow and Blue.

    Are WP trying to lure primary school children into contracts now?

  • Comment 9, posted at 19.11.10 15:48:50 by KSA Shark © Reply
    KSA Shark ©
  • @Richard Ferguson (Comment 7) : :mrgreen: :mrgreen:

  • Comment 10, posted at 19.11.10 15:49:23 by KSA Shark © Reply
    KSA Shark ©
  • Wonder if this will convert wp into a winning team . . . overnight so to speak. 😈

  • Comment 11, posted at 19.11.10 16:11:17 by Original Champion Reply
    Original Pierre
  • DHL? Oh my. They’ve really opened themselves up here, haven’t they? 😆 😆

  • Comment 12, posted at 19.11.10 16:17:11 by klempie Reply
  • Money in the bank I suppose. 🙂

  • Comment 13, posted at 19.11.10 16:26:00 by McLovin Reply
  • I can see all the cheesy speedy deliery ads with Habana and de Jongh already. 🙄

  • Comment 14, posted at 19.11.10 16:32:24 by klempie Reply
  • Any news on who`s gonna get behind us now that Absa moved on?

  • Comment 15, posted at 19.11.10 16:42:17 by Original Champion Reply
    Original Pierre
  • @klempie (Comment 14) : oh no! You are spot on

  • Comment 16, posted at 19.11.10 16:51:35 by robdylan Reply
  • @Original Champion (Comment 15) : we’re hearing that Mr Price may take over the stadium sponsorship as well. That’s a rumour, though…

  • Comment 17, posted at 19.11.10 16:54:31 by robdylan Reply
  • Mr Price Park ? 🙁

  • Comment 18, posted at 19.11.10 16:57:23 by Original Champion Reply
    Original Pierre

    Nope, isn’t believeable at all 😈

  • Comment 19, posted at 19.11.10 17:02:42 by rhineshark Reply
    Friend of Sharksworld Spirit of Rugby
  • @Original Champion (Comment 15) :

    nothing official but this released from the Sharks today

    The Sharks (Pty) Ltd wish to advise all stakeholders that to obviate further uncertainty and speculation in the media, The Sharks will continue to operate from The Absa Stadium Durban and will not be relocating to the Moses Mahbida Stadium.
    In arriving at this decision a number of issues were taken into account, some of which were:-

    1. The long lease on the entire property which only terminates in 2056.
    2. The Sharks (Pty) Ltd are debt free and have financed the cost of the stadium, which is currently insured for R500m.
    3. Thus far, the Municipality has not been able to provide any incentive or been able to demonstrate that The Sharks (Pty) Ltd will not be worse off, should they relocate to the new stadium.
    4. The completion of a five year naming rights agreement for the stadium, effective 1 January 2011, is at an advanced stage.
    Kind Regards,

    Brian van Zyl
    Chief Executive Officer
    The Sharks (Pty) Ltd

  • Comment 20, posted at 19.11.10 17:05:59 by KSA Shark © Reply
    KSA Shark ©
  • @Original Champion (Comment 18) :

    I could live with Mr Price Kings Park

  • Comment 21, posted at 19.11.10 17:12:39 by KSA Shark © Reply
    KSA Shark ©
  • @robdylan (Comment 17) : @Original Champion (Comment 18) : God forbid.

  • Comment 22, posted at 19.11.10 17:22:01 by klempie Reply
  • @KSA Shark © (Comment 21) : Nay man!

  • Comment 23, posted at 19.11.10 17:22:19 by klempie Reply
  • @KSA Shark © (Comment 20) :

    The Sharks will continue to operate from The Absa Stadium Durban and will not be relocating to the Moses Mahbida Stadium.


    Stick it Sutcliffe!! 😎

  • Comment 24, posted at 19.11.10 17:23:32 by klempie Reply
  • @klempie (Comment 23) :

    No Sponsor will be foolish enough to give a union a moerse lot of money and not get their name in lights in return.

  • Comment 25, posted at 19.11.10 17:35:38 by KSA Shark © Reply
    KSA Shark ©
  • @KSA Shark © (Comment 25) : That’s why I’m hoping the new sponsor isn’t Mr Price. 😛

  • Comment 26, posted at 19.11.10 17:47:34 by klempie Reply
  • Mr price is a true friend of the sharks,so wouldn’t mind their name in there somewhere..although I’m hoping for “microsoft king park” lol

  • Comment 27, posted at 19.11.10 19:00:09 by bergshark Reply
  • Wee pee are going to have to drop januarie. DHL charge per kilo!

  • Comment 28, posted at 19.11.10 22:39:04 by Rahul Reply
  • @Rahul (Comment 28) : 😆

  • Comment 29, posted at 19.11.10 22:52:01 by McLovin Reply
  • @KSA Shark © (Comment 25) : Isn’t Mr Price already doing that 😉

  • Comment 30, posted at 22.11.10 17:08:32 by rekinek Reply

  • Comment 31, posted at 21.01.11 10:46:24 by Charlie Reply

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